Inspire. Inform. Involve.  

Anita Nderu Biography and Career


To quickly find what you are looking for, use the search facility below.



Anita Nderu Biography

Anita Nderu (Anita Njeri Nderu) was born in Eldoret. She is a radio presenter at Capital FM and a voice over artist.

Anita Nderu Education Background

Student at United States International University (USIU).

Student at  Viena College in Namgongo,Uganda.

Anita Nderu Career

The only other time I had been to Capital FM was 3 years before the audition when I was the Personal assistant of an event organizer. My job involved among other things delivering invitation cards to select Capital FM staff. I always wanted that moment to last longer than me being stopped at the security desk, asked to hand in the envelopes then directed back to the elevators.
I remember the deep desire I had to be given a chance by someone, anyone! To stand in front of the microphone and prove I had what it takes.
Well, that chance was granted one sunny Saturday morning in March. Knowing that this could be my one and only chance to work for the company I had dreamt of working for since I can remember, didn’t help with the nerves even though I had been in front of the camera as a host of Teen Republic on NTV for around 2 and a half years.
There is something majestic about the huge 98.4 Capital FM sign at our reception, it has this “you have arrived” kind of presence. As I waited at the reception with many other women going through our scripts I was intimidated by how well they seemed to know some of the staff or about how news anchoring works and many a time I questioned if I was worthy for this role.
This happens a lot when you go for auditions; there is always someone who looks better than you, someone who drops lines like “They have called me back several times so this is like a finalizing audition” or someone who name drops members of the organization and how close they are so this will be a walk in the park, others will flaunt their experience in the field and there you are, a total rookie, you know no one, are related to no one, have no experience, all you carried with you is hope, a prayer and a dream.
It was GO time and I auditioned, I gave it 1000%!
On my way down the 19 floors I couldn’t help but wish that this became my reality.
When I got a call from Capital FM saying HR wanted to meet me, I called all my family members and asked them to pray for me, but even if I ended up not getting the job, the best mix of music thought I was good enough and to be honest that was good enough for me! #Braggingrights
I ended up getting the job, and then came the tough decision of leaving one job that I wished for all my life to do another that I felt the same way about.
It wasn’t easy and my friends and family were split on what I should do. You see any parent or spouse will root for you to play it safe. You are getting paid where you are right? Yes. You love what you do right? Right. So why experiment? You have no experience? What if you fail and are fired? Because how they see it, passion does not pay the bills, dreams do not put food on the table and neither guarantees you success.
I went with my passion for radio and my dream to one day be a part of Capital FM.
The first year was tough as nails, there was so much to learn, the listeners were used to a certain quality of news reading and I just wasn’t reaching it no matter how hard I tried, I was bullied online, constantly taken off air to practice reporting, I was constantly criticized, some constructively, others were downright mean but I never dropped the mic and walked off. I would just cry in the bathroom, compose myself then get back to work.
It didn’t help that during all this there was always a new face coming to studio to audition for the same role I play. I dreaded emails from my boss saying they want to meet me because I was afraid that was the “we need to let you go” meeting.
But I never said die! I had to prove to myself and to the men and women who saw something in me and gave me this position that I could be great at this! That I could do this despite the rough start!
I am still work in progress but I did it, I am way better than I was before!

Anita Nderu Photo

anita nderu

anita nderu

 

 

 

 

 

 

 

Anita Nderu Video



Loading...

Kenya Business Directory Categories